Kathleen Ehlers
Vice President Enrollment Strategy & Marketing
Biography
Kathleen A. Ehlers is a high-impact, results-driven senior college management professional with over 20 years of experience in higher education. Renowned for her innovative thinking and commitment to enhancing educational opportunities, Kathleen excels in identifying and leveraging untapped opportunities to improve services, streamline operations, and reduce costs without compromising academic quality. She combines business acumen with a deep devotion to education, ensuring responsible budget management, effective policy establishment, and compliance with legal mandates.
Kathleen has a proven track record of driving significant improvements in key performance metrics. Under her leadership, admissions applications increased by 169%, and total traffic grew by 141% over one academic year. She developed and implemented a highly effective admissions team, introduced cutting-edge lead management tools, and launched successful digital advertising campaigns, achieving click-through rates of 15.75% and conversion rates of 6.32%. Her strategic initiatives have consistently exceeded enrollment and registration goals, securing substantial grants and deepening community partnerships.
Throughout her career, Kathleen has demonstrated exceptional strategic leadership in traditional, online, graduate, and professional studies, resulting in notable enrollment growth. She successfully reduced operational expenses by $500K through strategic evaluations and implemented new intake sessions to expand enrollment opportunities. Kathleen’s efforts have consistently led to increased retention rates, higher student satisfaction, and remarkable revenue growth.
Kathleen’s relentless dedication to education and strategic leadership have driven consistent success in her career. She remains a transformative force in higher education, championing diversity and inclusion while improving processes and outcomes for students and institutions alike.
What are your hobbies?
Travel, read, spend time with family, Rotary member and community advocate.