We're here to provide the assistance and information you need to create and manage effective webpages on the Champlain.edu site and micro-sites.
The website is like the front door of the College. It’s often the first interaction that a potential student, community member, thought leader, or business has with Champlain College. And that experience will inform their first impression.
If you’re in need a a simple revision to your webpages, we can help! Submit a webmaster request to enter your issue into our ticketing system. From there, it will be scheduled for work.
Submit a Webmaster RequestWhen considering your webpages, think about your user, not just what you want them to know. Ask yourself:
Your users’ needs should guide how you build your webpages while giving them the information you want them to know.
Although a lot has changed since the late 1990’s, online reading behavior has not. According to Nielsen Norman Group, users primarily scan a webpage looking for keywords that point them to the topics most pertinent to their current needs. Only 20 to 28% of users actually read a webpage and only when they are very interested in the topic.
For this reason, NN/g recommends the following writing guidelines for the web:
We’ve been saying this since 1997: People rarely read online — they’re far more likely to scan than read word for word. That’s one fundamental truth of online information-seeking behavior that hasn’t changed in 23 years and which has substantial implications for how we create digital content.
It can be tempting to include everything but the kitchen sink on your webpages. However, there’s no need to guess when it comes to who’s reading what on your site.
Analytics gives us actual data to show us the pages users are visiting, how long they stay there and where they go next.
It sounds technical, but in simple terms, search engine optimization (SEO) is about successfully getting your webpage in front of people when they do a search.
SEO is a combination of the