Marketing Curriculum

Champlain’s Marketing program offered (and required) classes in digital marketing long before it became a staple of doing business.

We stay on top of industry trends, evolutions, and best practices to ensure you receive the most relevant education. Our Upside-Down Curriculum gets you in Marketing classes from day one—you’ll explore the field, getting to know your various interests and strengths early on. You’ll continue to build a background of experience through your final semester, in which you’ll transition from student to professional.

This purposeful development of marketing experience, integrated with our innovative Core curriculum, builds both your confidence and résumé. You’ll have a lot to offer on the job, and will know how to communicate that to future employers.

Learning Outcomes for Marketing